Marketing & Business Development
| Legislative Affairs | Political Affairs | Compliance | Regulatory Advocacy | |
| Training | Products & Services | Research & Statistics | Strategic Services | Consumer Information |
CUNA's Spring Sale is here!
Hurry, quantities are limited and sale ends June 1, 2008.
Sales items include:
Board & Volunteer
Compliance
Finance & Economics
HR & Training
Lending & Collections
Management
Marketing & Business Development
Operations, Sales & Service
Technology & Security
To order an item from the Spring Sale 2008, click the links below or call 800-356-8010, press 3.
Board & Volunteer
Books
50 Ways to a Better Board: Ideas to Improve Your Recruiting Process | ||||||||||||||
| Recruiting volunteers is a year-round job. This new guide gives CEOs, directors, and staff of your credit union ideas to improve your recruiting process--and keep your board energized and focused year after year. This 20-page booklet includes ideas and strategies to help you determine the competencies your board needs to serve members today and in the future, what you can say to someone with an interest in being a director, and how you can make the best use of your Nominating Committee. | ||||||||||||||
| Stock # 25121 | Add to cart Find out more! | |||||||||||||
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Credit Union Board of Directors Handbook, 3rd Edition | ||||||||||||||
| Here's a brand-new revision to an old favorite. The Board of Directors Handbook is the one book that helps directors build confidence and gain shared understanding. | ||||||||||||||
| Stock # 22824 | Add to cart Find out more! | |||||||||||||
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Credit Union Supervisory Committee Handbook, 3rd Edition | ||||||||||||||
| Complete introductory guide to all aspects of the supervisory committee's job. Includes information on: duties and responsibilities, legal considerations, insurance protection, consumer credit protection laws and government oversight. | ||||||||||||||
| Stock # 763 | Add to cart Find out more! | |||||||||||||
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Directors Handbook for Credit Union Regulations, 2nd Edition | ||||||||||||||
| The more directors know about the laws and regulations that govern credit unions, the better they can perform their jobs. This handbook gives directors the regulatory information they need in a style that is easy to read. | ||||||||||||||
| Stock # 21310 | Add to cart Find out more! | |||||||||||||
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Videos
Credit Union Board Effectiveness: Liabilities and Legal Responsibilities Video | ||||||||||||
| This video is designed to help credit union board members become aware of the four categories of director responsibilities and set strategies that will keep their credit union and themselves safe from litigation. | ||||||||||||
| Stock # CUTV147 Add to cart | ||||||||||||
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Credit Union Board Effectiveness: Successful Strategies Video | ||||||||||||
| This video will explain how your board can adopt strategies to get the most from their efforts. | ||||||||||||
| Stock # CUTV148 Add to cart | ||||||||||||
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Kits
Director Resources Package | ||
Order this essential reference set for your credit union's board. Save on this special package of Directors' resources! Credit Union Directors Newsletter provides ongoing education for all board members, while the handbooks and video serve as handy reference and training tools.
To order, call CUNA Member Service at 800-356-8010, press 3, 8:00 a.m.-4:30 p.m. (CST), and mention CUNA's Big Kahuna Sale. | ||
Regular Price: $179.00 Sale Price: $149.95 |
Publications
Credit Union Directors Newsletter PDF Subscription | ||
Keep directors up-to-speed on changes in legislation, regulation, operations and services - and how they will affect credit union policies. With a PDF subscription to Directors Newsletter, it's easy and convenient to distribute the monthly newsletter to all board members, access past issues, and more! Special offer: Get a one-year subscription for only $435 - $100 off the regular price! New subscribers only. Mention promo code W05209 when ordering. | ||
| Find out more! | ||
Compliance
Books
Credit Union Model Policies: A Framework for Compliance | Sorry, this item is not currently available |
New 2nd edition! Compliance & Marketing Guide | ||||||||||||||
| Marketers and compliance staff have one powerful challenge in common: how to identify which regulatory requirements must be adhered to for each specific product or service being advertised. This eGuide is the new edition designed to walk marketing staff through the ins and outs of compliance - including NCUA basics and beyond.
New! Updated advertisements reflecting regulatory changes, explanations of those changes, and how they affect your marketing efforts.
This Guide is a must to make sure your marketing materials comply with state and federal laws and regulations.
Reserve your copy today!
The Compliance & Marketing Guide is currently on backorder until mid August. Get the PDF version now! | ||||||||||||||
| Stock # 23328 | Add to cart Find out more! | |||||||||||||
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Consumer Lending Compliance Guidebook | ||||||||||||||
| The Consumer Lending Compliance Guidebook offers a practical, hands-on approach to typical compliance challenges by following the lending process from the marketing phase through collections, repossession and bankruptcy. | ||||||||||||||
| Stock # 25350 | Add to cart Find out more! | |||||||||||||
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Servicemembers Civil Relief Act: A Compliance Guide | ||||||||||||||
| Reserve your copy today!
The Servicemembers Civil Relief Act: A Compliance Guide is currently on backorder. The Servicemembers Civil Relief Act (SCRA) of 2003 was enacted to “restate, clarify, and revise the Soldiers’ and Sailors’ Civil Relief Act of 1940,” and “help ease the economic and legal burdens on military personnel called to active duty status in Operation Iraqi Freedom.” The new CUNA book, Servicemembers Civil Relief Act: A Compliance Guide, incorporates these recent changes to the law. It is designed to make credit union managers, operations staff, lending officers, compliance personnel and attorneys aware of the relevant provisions of the revised act and help them understand what is required of their credit union to be in compliance. | ||||||||||||||
| Stock # 0300 | Add to cart Find out more! | |||||||||||||
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Credit Union Model Policies: Framework for Compliance (PDF) | ||
| Well-written policies promote consistency, let employees know what is expected, and help protect your credit union and board members from lawsuits. This resource will guide you in creating policies that comply with legal and regulatory requirements. | ||
| Stock # 25627P | Add to cart Find out more! | |
Regular Price:$119.00 Sale Price: $119.00 | ||
Self-Study
CUNA Regulatory Training and Certification Program (RegTraC) | ||
These self-study, credit union compliance courses are written in practical, easy-to-understand language, RegTraC provides the guidance and tools necessary to keep you informed of changing regulatory requirements. Topics of study include:
Special offer: ALL RegTraC items are on sale!
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Order Level 1 or Level 2 hard copy modules Order Level 2 PDF subscription Find out more! | ||
Finance & Economics
Books
Credit Union Investment Guidelines, 5th Edition | ||||||||||||||
| Here’s a guide that treats managing investments as a process, not an event. Author Brian Hague, economist and CEO of Corporate Network Brokerage Services, says that credit unions should avoid simply reacting to attractive investment opportunities. Credit Union Investment Guidelines maps out the complete investment process. It explains how to execute a trade in the proper context of the management process. | ||||||||||||||
| Stock # 21142 | Add to cart Find out more! | |||||||||||||
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New 2nd Edition! Economics for Credit Union Professionals | ||||||||||||||
| This is a comprehensive text that uses credit union examples to explain the key concepts of modern economics in nontechnical language. NEW Edition! Economics for Credit Union Professionals provides question-and-answer review sections to help readers evaluate their comprehension. | ||||||||||||||
| Stock # 23398 | Add to cart Find out more! | |||||||||||||
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Fair Deal: Creating Credit Union Alternatives to Fringe Financial Services | ||||||||||||||
| Discover how your credit union can provide alternatives to fringe-lenders in your community. Learn ways to identify abusive practices, develop alternatives, address regulatory and legislative concerns, and more!
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| Stock # 22902 | Add to cart Find out more! | |||||||||||||
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Just Revised! Managing Credit Union Finance | ||||||||||||||
| Learn more about analyzing the interactions of shares, loans, investments, and budgets, and blending them to achieve planned goals for service and growth. Includes policy development; analyzing financial statements; building business plans; and more! | ||||||||||||||
| Stock # 23497 | Add to cart Find out more! | |||||||||||||
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Risk Management and Insurance: Principles and Practices for Credit Unions, 1st Edition Revised | ||||||||||||||
| This book provides an introduction to all types of risk and the principles of risk management. In today's increasingly complex environment, the amount of time and resources you use to control loss needs careful balancing with other obligations and commitments. Risk Management and Insurance demonstrates how these tools can be applied to protect your credit union. Each area is covered in depth in terms of exposure, measurement, and loss control.
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| Stock # 23165 | Add to cart Find out more! | |||||||||||||
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HR & Training
Books
Real Stories from Credit Unions | ||||||||||||||
| This compilation of true stories from credit union staff, volunteers, CEOs, members, and friends is a sure bet to make our best seller list. Real Stories contains humorous anecdotes, historical stories, and amazing tales about people and events in our credit union movement. | ||||||||||||||
| Stock # 23327 | Add to cart Find out more! | |||||||||||||
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Credit Union University Administrator's Manual | ||||||||||||
| This guide is for individuals who plan to create a corporate university at their credit union, and people in leagues who consult with credit unions to help them start a corporate university. | ||||||||||||
| Stock # 23412 | Add to cart Find out more! | |||||||||||
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Videos
Managing Stress Video | ||
| Illustrates the fight or flight response and how it can change your behavior. Identifies the three areas affected by stress and lists at least four symptoms of stress. Describes six situations that create stress. Demonstrates seven techniques to manage stress. | ||
| Stock # CUTV127 Add to cart | ||
Regular Price:$125.00 Sale Price: $125.00 |
Reports
2006-2007 Credit Union Incentives Survey | ||
| Are you looking for ways to overcome the ever-changing economic environment and imminent shortage of skilled labor? You are not alone. As credit unions look for creative ways to combat these challenges, they are finding that taking a closer look at employee incentives can benefit their credit union. CUNA’s 2006/2007 Credit Union Incentives Survey provides credit unions with an opportunity to see what types of incentive plans other credit unions are offering. Available only as a PDF. | ||
| Stock # 27242P | Add to cart Find out more! | |
Regular Price:$75.00 Sale Price: $75.00 | ||
Lending & Collections
Books
Credit Union Loan Professional Handbook, 2nd Edition | ||||||||||||||
| This handbook is the loan professional's guide to success! It starts with an overview of general concepts and skills. It explains the loan professionals' most important duties and responsibilities, and includes self-assessments that reveal your credit union's practice of important lending concepts. | ||||||||||||||
| Stock # 766 | Add to cart Find out more! | |||||||||||||
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Consumer Lending Management, 2nd Edition | ||||||||||||||
| Seeking methods to remain more competitive in lending? This management guide covers lending laws and regs, economics of lending, lending strategies, asset-liability programs, loan department operations, security issues, credit scoring, and risk-based lending. | ||||||||||||||
| Stock # 22479 | Add to cart Find out more! | |||||||||||||
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New 2nd Edition! Credit Union Mortgage Lending Strategies: The Best Never Rest | ||||||||||||||
| Doing the right things right! Discover how to guide your mortgage lending planning, pricing, operations, and other key elements with this new 2nd edition. Credit Union Mortgage Lending Strategies motivates and guides executives, managers and directors in building and running competitive mortgage lending programs. This edition includes case studies based on actual credit union experiences.
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| Stock # 22639 | Add to cart Find out more! | |||||||||||||
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Bankruptcy Basics: Reducing Your Losses | ||
| Discover what you need to know about the Bankruptcy Abuse Prevention and Consumer Protection Act of 2005. Written by a credit union attorney, this reference book tells you what’s included in the revised code and provides a summary of the most important changes. You’ll learn how to protect your credit union’s interests and do what’s best for your members. | ||
| Stock # 26895 | Add to cart Find out more! | |
Regular Price:$119.95 Sale Price: $119.95 | ||
Reports
CU Magazine Best Practices Report: Risk-Based Lending -- More Members, More Loans PDF | ||
| Discover how risk based lending can help you provide vital lending services to your most “in need” members. This report uses case studies to examine how credit unions of varying membership and asset sizes are operating successful risk-based lending programs. (28 page report) | ||
| Stock # 27273P | Add to cart Find out more! | |
Regular Price:$49.95 Sale Price: $49.95 | ||
CU Magazine Best Practices Report: Risk-Based Lending -- More Members, More Loans | ||||||||||||||||||||
| Discover how risk-based lending can help you meet growth goals and provide vital lending services to your most “in need” members. This report uses case studies to examine how credit unions of varying membership and asset sizes are operating successful risk-based lending programs. (28 page report) | ||||||||||||||||||||
| Stock # 27273 | Add to cart Find out more! | |||||||||||||||||||
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CU Magazine Best Practices Report: Lessons Learned from Business-Services Providers PDF | ||
| Although the credit union share of the business lending market is negligible compared with banking institutions--0.73% versus 99.27%--it’s grown rapidly during the past few years. This new report shares wisdom from eight veterans of member business lending. (22 page report) | ||
| Stock # 27733P | Add to cart Find out more! | |
Regular Price:$49.95 Sale Price: $49.95 | ||
CU Magazine Best Practices Report: Lessons Learned from Business-Services Providers | ||||||||||||||||||||
| Although the credit union share of business lending market is negligible compared with banking institutions--0.73% versus 99.27%--it has grown rapidly during the past few years. This new report shares wisdom from eight veterans of member business lending. (22 page report) | ||||||||||||||||||||
| Stock # 27733 | Add to cart Find out more! | |||||||||||||||||||
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CU Magazine Best Practices Report: Credit Counseling That Works PDF | ||
| Credit unions offering credit counseling services have bold opportunities to improve members' lives while strengthening their bottom line. This concise report describes how eight leading-edge credit unions have helped members successfully manage their debts, make the most of their assets, and achieve financial freedom. (28 page report) | ||
| Stock # 27054P | Add to cart Find out more! | |
Regular Price:$49.95 Sale Price: $49.95 | ||
CU Magazine Best Practices Report: Credit Counseling That Works | ||||||||||||||||||||
| Credit unions offering credit counseling services have bold opportunities to improve members' lives while strengthening their bottom line. This concise report describes how eight leading-edge credit unions have helped members successfully manage their debts, make the most of their assets, and achieve financial freedom. (28 page report) | ||||||||||||||||||||
| Stock # 27054 | Add to cart Find out more! | |||||||||||||||||||
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CU Magazine Best Practices Report: Collections the Credit Union Way PDF | ||
| With delinquencies on the rise and foreclosures setting records in some regions, the credit union collections staff is even more challenged than usual. Yet some credit union collectors are thriving with tactics that mix creativity and conviction. In this report from Credit Union Magazine, executives from eight credit unions share how they're weathering the economic storm. (19-page report) | ||
| Stock # 28299P | Add to cart Find out more! | |
Regular Price:$49.95 Sale Price: $49.95 | ||
CU Magazine Best Practices Report: Collections the Credit Union Way | ||||||||||||||||||||
| With delinquencies on the rise and foreclosures setting records in some regions, the credit union collections staff is even more challenged than usual. Yet some credit union collectors are thriving with tactics that mix creativity and conviction. In this report from Credit Union Magazine, executives from eight credit unions share how they're weathering the economic storm. (19-page report) | ||||||||||||||||||||
| Stock # 28299 | Add to cart Find out more! | |||||||||||||||||||
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Management
Books
People, Not Profit: The Story of the Credit Union Movement, 4th Edition | ||||||||||||||
| This book highlights significant points in American credit union development from early years of struggle thru remarkable growth of last 5 decades. It chronicles persistent challenges from the banking industry - each ultimately resulting in grassroots victories for CUs. | ||||||||||||||
| Stock # 22228 | Add to cart Find out more! | |||||||||||||
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So, You Want to Be a CEO? What it Takes to Be a Credit Union Leader | ||||||||||||||
| Explore your motivations in seeking the CEO role, manage relationships effectively, assess your leadership characteristics, develop business management competencies, build a plan, recognize opportunities, and more! | ||||||||||||||
| Stock # 23052 | Add to cart Find out more! | |||||||||||||
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The Credit Union Movement - Origins and Development, 1850-1980 | ||
| Comprehensive treatment from mid-19th century Germany to 1984. Individual and cooperative efforts to found and expand U.S. credit unions. | ||
| Stock # 7100 | Add to cart Find out more! | |
Regular Price:$40.00 Sale Price: $40.00 | ||
The Power of Business Ethics | ||||||||||||||
| Here's a powerful book that discusses the 150-year history of cooperative credit and shows how our values are prized in today's economic environment.
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| Stock # 23166 | Add to cart Find out more! | |||||||||||||
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Videos
Credit Unions: Who We Are (Spanish) | ||
| This video tells the story of Jose Hernandez Gomez and his entry into the world of credit unions. Following the suggestion of his uncle, Ignacio Gomez, Pedro visits the credit union in search of a car loan. During his visit, he quickly discovers the many unique differences between credit unions and other financial institutions. | ||
| Stock # CUTV151 Add to cart | ||
Regular Price:$49.00 Sale Price: $49.00 |
King's X | ||
| Originally produced on film in 1953. Follows the story of a family experiencing a sudden financial struggle. In searching for a solution, the main character discovers benefits of becoming a member at the local credit union. | ||
| Stock # 21375 Add to cart | ||
Regular Price:$55.00 Sale Price: $55.00 |
People, Not Profit: The History Video | ||
| This video will introduce your staff to the history of the credit union movement and will help your staff understand the principles upon which credit unions were founded.
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| Stock # CUTV145 Add to cart | ||
Regular Price:$125.00 Sale Price: $138.00 |
Welcome to the Credit Union Video | ||
| A fast-paced, introductory video that promotes a positive attitude toward your credit union and builds a sense of teamwork. | ||
| Stock # 29368 Add to cart | ||
Regular Price:$125.00 Sale Price: $125.00 |
Coaching For Peak Performance Video | ||
| Describes the role of a manager as coach. Discusses and applies coaching techniques to supervisory skills. Lists and demonstrates the key steps in any coaching process. Identifies effective management styles. | ||
| Stock # CUTV128 Add to cart | ||
Regular Price:$49.00 Sale Price: $125.00 |
Self-Study
Certified Executive Program (CEP) | ||
Gain the skills and recognition you need to go places in the credit union movement. If you’re a self-starter who is motivated to rise above the crowd, the Certified Executive Program is a perfect fit for you and your professional goals. Certified Executive Program’s self-study, college level courses lead to these prestigious designations and certifications:
Special offer: SAVE $75 off all Certified Executive Program (CEP) courses. | ||
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Order Now! CEP course listing and costs | ||
Reports
CU Magazine Best Practices Report: Serving Members of Modest Means PDF | ||
| Discover innovative ways to serve members of modest means. This report features case studies of how eight innovative credit unions are serving low- to moderate-income members. These credit unions share a passion for bringing new members into the cooperative fold -- people who otherwise would be forced to rely on expensive check-cashers and fringe bankers. (21 page report) | ||
| Stock # 26798P | Add to cart Find out more! | |
Regular Price:$49.95 Sale Price: $49.95 | ||
CU Magazine Best Practices Report: Serving Members of Modest Means | ||||||||||||||||||||
| Discover innovative new ways to serve members of modest means. Part of the credit union mission is to provide financial services to low- to moderate-income (LMI) members trying to improve their financial future, young people just starting out, and new immigrants. But credit unions have to balance that mission with a strong bottom line and regulatory concerns. (21 page report) | ||||||||||||||||||||
| Stock # 26798 | Add to cart Find out more! | |||||||||||||||||||
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CU Magazine Best Practices Report: A Youthful Approach to CU Growth PDF | ||
| Credit union members are an average of 47 years old today vs. 40 in 1985, according to CUNA's 2006-2007 Credit Union Environmental Scan. Credit unions must attract younger members to grow and remain viable. How do you attract generation Y and younger consumers? Offer products and services customized for different age groups. (26 page report) | ||
| Stock # 27826P | Add to cart Find out more! | |
Regular Price:$49.95 Sale Price: $49.95 | ||
CU Magazine Best Practices Report: A Youthful Approach to CU Growth | ||||||||||||||||||||
| Credit union members are an average of 47 years old today vs. 40 in 1985, according to CUNA's 2006-2007 Credit Union Environmental Scan. Credit unions must attract younger members to grow and remain viable. How do you attract generation Y and younger consumers? Offer products and services customized for different age groups. (26 page report) | ||||||||||||||||||||
| Stock # 27826 | Add to cart Find out more! | |||||||||||||||||||
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CU Magazine Best Practices Report: Fatten Your Wallet Share: New Growth With Current Members PDF | ||
| How can credit unions turn around the trend of slow growth? Looking to current members is one way.
The Credit Union National Association looked at credit unions that are growing organically--that is, due to factors other than mergers. In this report from Credit Union Magazine, nine of these fast-growing credit unions discuss their strategies for obtaining a greater share of members' wallets. (25 page report) | ||
| Stock # 27922P | Add to cart Find out more! | |
Regular Price:$49.95 Sale Price: $49.95 | ||
CU Magazine Best Practices Report: Fatten Your Wallet Share: New Growth With Current Members | ||||||||||||||||||||
| How can credit unions turn around the trend of slow growth? Looking to current members is one way.
The Credit Union National Association looked at credit unions that are growing organically--that is, due to factors other than mergers. In this report from Credit Union Magazine, nine of these fast-growing credit unions discuss their strategies for obtaining a greater share of members' wallets. (25 page report) | ||||||||||||||||||||
| Stock # 27922 | Add to cart Find out more! | |||||||||||||||||||
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CU Magazine Best Practices Report: CEO & Board Succession Planning PDF | ||
| This report covers responsibilities of the CEO, the board of directors, human resources staff, and senior executives in creating a succession plan. It reviews the steps necessary for both an emergency succession plan and for a managed succession plan, issues to address between the CEO's departure and appointment of a permanent replacement, ways to develop leaders within the credit union, and resources needed for succession planning. (20 page report) | ||
| Stock # 26226P | Add to cart Find out more! | |
Regular Price:$49.95 Sale Price: $49.95 | ||
CU Magazine Best Practices Report: CEO & Board Succession Planning | ||||||||||||||||||||
| This report covers responsibilities of the CEO, the board of directors, human resources staff, and senior executives in creating a succession plan. It reviews the steps necessary for both an emergency succession plan and for a managed succession plan, issues to address between the CEO's departure and appointment of a permanent replacement, ways to develop leaders within the credit union, and resources needed for succession planning. (20 page report) | ||||||||||||||||||||
| Stock # 26226 | Add to cart Find out more! | |||||||||||||||||||
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Business Services Survey Report PDF | ||
| CUNA's Business Services Survey is for credit unions currently offering or thinking about offering member business services. Compiled in 2007, this report covers business lending, deposit programs, member business services, staffing, budgets, fee structures, rate indicators, and more. It gives credit unions an in-depth look at how other credit unions are operating, competing, and meeting the needs of their member business owners. | ||
| Stock # 27615P | Add to cart Find out more! | |
Regular Price:$239.00 Sale Price: $239.00 | ||
Publications
Credit Union Magazine | ||
Credit Union Magazine is THE source of industry information for credit union professionals and volunteers. Celebrating the credit union spirit, this monthly publication showcases innovative practices and people, and provides leaders with the thought-provoking information they need to meet their business challenges. Staying informed is easier than ever! Beyond the monthly print magazine, subscribers also have access to the digital edition and online content at creditunionmagazine.com. Special offer: Subscribe by July 31, 2009 and receive a free 100 Year Pen and Pencil Set! New subscribers only. Mention promo code WCMAG9 when ordering. | ||
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Subscribe Find out more! | ||
Marketing & Business Development
Books
Business Development Series: Community Credit Unions | ||||||||||||||
| Provides considerations in making the transition to a Community CU. Explains NCUA requirements, how to establish a Community CU, competitive challenges, importance of your CU's image, and finding the right product mix. | ||||||||||||||
| Stock # 22895 | Add to cart Find out more! | |||||||||||||
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Business Development Series: Electronic Services | ||||||||||||||
| Helps you develop a sensible approach to planning for technology. Shows how technology can help provide expanded service and retain members, provides business reasons for adopting new technology, and explains types of technology support. | ||||||||||||||
| Stock # 22894 | Add to cart Find out more! | |||||||||||||
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Business Development Series: SEGs | ||||||||||||||
| Shows how your credit union fits in today's environment of mega-mergers and high consumer expectations, helps you navigate legal requirements for expanding your FOM, helps you find most effective way to evaluate potential SEGs, and more! | ||||||||||||||
| Stock # 22896 | Add to cart Find out more! | |||||||||||||
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Marketing Across the Generations: Baby Boomers | ||||||||||||||
| 1 of a 4-book series. Helps you evaluate the numerical implications of boomers, ease the transition of boomers into the fifty-plus stage, build broader relationships with boomers. Includes action steps w/hands-on suggestions. | ||||||||||||||
| Stock # 22898 | Add to cart Find out more! | |||||||||||||
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Marketing Across the Generations: Fifty-Plus | ||||||||||||||
| 1 of a 4-book series. Focuses on 3 critical sub-groups: middle adults, late adults and elders. Helps you tap this vital segment for volunteer opportunities, train staff to manage good relationship with these members, offers credit union action steps, and more! | ||||||||||||||
| Stock # 22897 | Add to cart Find out more! | |||||||||||||
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Marketing Across the Generations: Gen X | ||||||||||||||
| 1 of a 4-book series. Covers characteristics, statistical and demographic information, practical ways to reach Gen Xers, e-commerce, Internet and other technologies, and future forecast. Includes case studies. | ||||||||||||||
| Stock # 22899 | Add to cart Find out more! | |||||||||||||
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Marketing Across the Generations: Youth | ||||||||||||||
| 1 of a 4-book series. Covers designing effective products and promotions, communicating effectively, developing education programs, anticipating trends, and measuring the effectiveness of youth marketing efforts. | ||||||||||||||
| Stock # 22900 | Add to cart Find out more! | |||||||||||||
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Credit Union Telemarketing: Your Guide to Effective Telephone Marketing | ||||||||||||||
| Credit unions have a great advantage in the telemarketing arena. Use that edge to succeed in the highly competitive financial services industry. Here's concise information on relationship-based, successful telesales campaigns that most buyers like and non-buyers will appreciate. | ||||||||||||||
| Stock # 22566 | Add to cart Find out more! | |||||||||||||
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Strategic Pricing Made Easy | ||||||||||||||
| Examines effects of changing demographics on lending, organizational structure to support your pricing strategy, basic economic concepts, cost behavior & allocation, applying costs to pricing, implementing price changes, and more! | ||||||||||||||
| Stock # 22901 | Add to cart Find out more! | |||||||||||||
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Youth Financial Literacy: Preparing Youth for Financial Responsibility | ||||||||||||||
| Offers ideas for developing financial curricula in schools; building community awareness, and getting parents, teachers, administrators, and students involved.Includes case studies of CU youth programs, school presentations, and more. | ||||||||||||||
| Stock # 22646 | Add to cart Find out more! | |||||||||||||
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Launching Your Own Business handbook | ||||||||||||||||
| This handbook weights out the costs and benefits of starting a small business, and offers reasons for holding off or not opening a small business. The handbook offers further resources members can look into to ensure they are making the right decision. Minimum purchase: 50 | ||||||||||||||||
| Stock # 25628 | Add to cart Find out more! | |||||||||||||||
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Running Your Small Business handbook | ||||||||||||||||
| Small business owners are often faced with many difficult unanticipated decisions associated with their business. This handbook will help your members determine what equipment is needed and where to locate it, and emphasizes the importance of insurance, permits and taxes. Minimum purchase: 50 | ||||||||||||||||
| Stock # 25629 | Add to cart Find out more! | |||||||||||||||
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Getting a Handle on Small-Business Finance handbook | ||||||||||||||||
| Knowing about finances and managing money is crucial to small business success. Minimum purchase: 50 | ||||||||||||||||
| Stock # 25630 | Add to cart Find out more! | |||||||||||||||
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Kits
Business Development Series: 3-book set | ||
The Business Development Series: 3-book set includes:
To order, call CUNA Member Service at 800-356-8010, press 3, 8:00 a.m.-4:30 p.m. (CST), and mention CUNA's Big Kahuna Sale. | ||
Regular Price: $79.00 Sale Price: $39.95 |
Marketing Across the Generations: 4-book set | ||
Marketing Across the Generations: 4-book set includes:
To order, call CUNA Member Service at 800-356-8010, press 3, 8:00 a.m.-4:30 p.m. (CST), and mention CUNA's Big Kahuna Sale. | ||
Regular Price: $105.00 Sale Price: $54.95 |
Business Development & Marketing Across the Generations: 7-book | ||
Business Development & Marketing Across the Generations: 7-book set includes:
To order, call CUNA Member Service at 800-356-8010, press 3, 8:00 a.m.-4:30 p.m. (CST), and mention CUNA's Big Kahuna Sale. | ||
Regular Price: $99.95 Sale Price: $89.95 |
Reports
2006/2007 National Member Survey PDF | ||
| Our 2006-2007 National Member Survey Report uncovers trends involving members’ use of financial institutions, their satisfaction with and loyalty to their providers, and use of financial services. Find out how these trends will impact your credit union and learn strategies to head off the threats and better take advantage of the opportunities to attract more of your members’ financial business. This report will be sold as a PDF. | ||
| Stock # 27246P | Add to cart Find out more! | |
Regular Price:$195.00 Sale Price: $195.00 | ||
2006-2007 Survey of Potential Members: Opportunities and Challenges in Growing Your Membership PDF | ||
| CUNA's 2006-2007 Survey of Potential Members PDF examines potential members' reasons for not joining a credit union, their satisfaction with and loyalty to their providers, and use of financial services. Find out how potential members differ from members, how easy it will be to lure them away from their current providers, and what your credit union will need to do to obtain their business. | ||
| Stock # 27247P | Add to cart Find out more! | |
Regular Price:$165.00 Sale Price: $165.00 | ||
Statement Stuffers
Be Prepared for Auto Emergencies statement stuffer | ||
| Give your members this handy brochure covering "what to keep in your car" and "what to do in case of accident." It includes an "Auto Accident Checklist" and space to diagram the accident scene. It's a perfect handout at your drive-up windows. | ||
| Stock # 27555 | Add to cart Find out more! | |
Regular Price:$15.00 Sale Price: $0.05 | ||
Credit Cards: Switch & Save statement stuffer | ||||||||||||||||||||
| Explain to members what they should know about their credit cards and when to switch and save. This statement stuffer includes a section on why you should look at your credit union first for a credit card. | ||||||||||||||||||||
| Stock # 23341 | Add to cart Find out more! | |||||||||||||||||||
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It's Your Business folder with insert | ||||||||||||||||||||
| To grow relationships, use the new "It’s Your Business" portfolio. This folder includes an eight-page insert that helps small-business owners develop their business plan. Includes pockets for you to add your credit union’s information, and a place for your business card. Minimum purchase: 25 | ||||||||||||||||||||
| Stock # 25610 | Add to cart Find out more! | |||||||||||||||||||
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Drive-Up Envelopes
We Make Small-Business Loans drive-up envelope | ||||||||||||||||||
| Remind members of your business services at the drive-up with this envelope. | ||||||||||||||||||
| Stock # 25685 | Add to cart Find out more! | |||||||||||||||||
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Operations, Sales & Service
Books
Credit Union Teller Handbook, 4th Edition | ||||||||||||||
| Helps tellers and member service reps get started and succeed, and also provides an excellent foundation for advanced training. Includes orientation to credit union uniqueness, the teller's role, and a description of duties and responsibilities.
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| Stock # 22823 | Add to cart Find out more! | |||||||||||||
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Checks and Share Drafts: Teller and Member Service Handbook, 2nd Edition | ||||||||||||||
| Help your tellers and member service representatives understand requirements for cashing and depositing drafts and checks. This book includes information on endorsements, type of account, multi-party checks, and more. It alerts tellers to problems or concerns with certain drafts and checks. A handy reference for every teller!
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| Stock # 22643 | Add to cart Find out more! | |||||||||||||
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Communications Skills: Teller & Member Service Handbook | ||||||||||||||
| This handbook helps tellers and member service representatives communicate effectively with people of differing backgrounds, ages and personalities. It offers real-life examples, and it helps tellers deal with those who may be irate or abusive, bossy or critical, upset or confused. It gives guidance on communicating with senior citizens or persons who may have special needs.
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| Stock # 22644 | Add to cart Find out more! | |||||||||||||
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New 2nd Edition! Credit Union Accounts: Teller and Member Service Handbook | ||||||||||||||
| Covers the basics of IRAs, money market accounts, CDs, and account-related aspects of bonds and loans. It describes what they are, the history behind them, regulatory concerns, and how to open and service accounts. | ||||||||||||||
| Stock # 22642 | Add to cart Find out more! | |||||||||||||
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So, You Want to Open a New Branch Office? | ||
| Here's a step-by-step guide to developing a new branch office. The book contains information gathered from credit unions and design/build firms with extensive experience in developing, designing, and building credit union branch offices. It comes with a CD that contains helpful pro forma statements, checklists, and other supporting materials. | ||
| Stock # 26893 | Add to cart Find out more! | |
Regular Price:$39.95 Sale Price: $39.95 | ||
Videos
Credit Union Communications: Telephone Skills Part 1 | ||||||||||||
| Teaches how to handle telephone calls in a professional, courteous manner. Provides step-by-step examples of proper telephone etiquette. | ||||||||||||
| Stock # CUTV125 Add to cart | ||||||||||||
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Credit Union Communications: Telephone Skills Part 2 | ||||||||||||
| Teaches how to handle telephone calls in a professional, courteous manner. Provides step-by-step examples of proper telephone etiquette. | ||||||||||||
| Stock # CUTV126 Add to cart | ||||||||||||
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Robbery Video | ||
| Explains why preparation is important in handling a robbery, outlines steps employees should take before a robbery happens, discusses 2 main goals every employee should have during a robbery, illustrates safety guidelines to use during a robbery. | ||
| Stock # CUTV112 Add to cart | ||
Regular Price:$125.00 Sale Price: $125.00 |
STAR Video: Collections | ||
| Complements STAR Collections module. Explains the importance of collections. Topics include installment vs. non-installment credit, open-end and closed-end credit, Collections Practice Act, recovery methods, and record keeping. Comes with a leader's guide! | ||
| Stock # STAR106 | Add to cart Find out more! | |
Regular Price:$138.00 Sale Price: $138.00 | ||
STAR Video: Credit Union Orientation | ||
| Designed to complement the STAR Credit Union Orientation module to help explain the CU difference. Explains the difference in operations, philosophy, and history that sets credit unions apart from the others. | ||
| Stock # STAR104 | Add to cart Find out more! | |
Regular Price:$225.00 Sale Price: $225.00 | ||
STAR Video: Cross-Selling | ||
| CU staff needs to know that cross selling is a service to members. Topics: qualities of a good sales person, identifying a member's needs, understanding difference between features and benefits, and basic sales techniques. Comes with a leader's guide! | ||
| Stock # STAR105 | Add to cart Find out more! | |
Regular Price:$138.00 Sale Price: $138.00 | ||
STAR Video: Loan Interviewing | ||
| It will show your lending staff both the duties and responsibilities of a loan interviewer and the important skills and knowledge to handle a variety of situations. | ||
| Stock # STAR109 | Add to cart Find out more! | |
Regular Price:$225.00 Sale Price: $225.00 | ||
STAR Video: Member Relations | ||
| This video demonstrates the basics of a professional credit union image and good member service. | ||
| Stock # STAR103 | Add to cart Find out more! | |
Regular Price:$138.00 Sale Price: $138.00 | ||
STAR Video: Sales Techniques | ||
| Helps create, maintain and enhance long-term relationships with your members. Topics:getting past fear of sales, establishing a relationship with a member, using the consultative method, the language of sales, and overcoming objections. Comes with leader's guide! | ||
| Stock # STAR107 | Add to cart Find out more! | |
Regular Price:$138.00 Sale Price: $138.00 | ||
STAR Video: Security | ||
| Security in CU's is a topic that will always need to be addressed. CU employees need to follow procedures to insure the safety of themselves, the members, and the credit union. This video covers everything from proper opening procedures to identifying fraud. | ||
| Stock # STAR102 | Add to cart Find out more! | |
Regular Price:$225.00 Sale Price: $225.00 | ||
Teller Survival Guide: Common Balancing Errors Video | ||
| Explains the basics of balancing a cash drawer. Identifies four common reasons tellers make mistakes. Examines typical balancing errors and how not to make them. Demonstrates how to find balancing errors once they have been made.
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| Stock # CUTV131 | Add to cart Find out more! | |
Regular Price:$125.00 Sale Price: $125.00 | ||
Teller Survival Guide: Common Scams and Collusion Video | ||
| Describes most common types of security equipment, identifies and offers procedures for 4 types of fraud, describes extortion and demonstrates how to react during an extortion threat, discusses check kiting, classifies 3 types of internal security threats.
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| Stock # CUTV114 | Add to cart Find out more! | |
Regular Price:$125.00 Sale Price: $125.00 | ||
Teller Survival Guide: The Drive-Up Window Video | ||
| Includes: 7 steps for keeping service personal at the drive-up, 7 drive-up communication techniques, 4 reasons why drive-up lines are stressful, 6 techniques for handling drive-up lines, 3 unique drive-up problems and how to handle them.
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| Stock # CUTV113 | Add to cart Find out more! | |
Regular Price:$125.00 Sale Price: $125.00 | ||
Teller Survival Guide: Fine Tuning Your Skills Video | ||
| Outlines 10 ideas that will make every teller look and act like the consummate professional, introduces functions of credit union departments and how they relate to a teller's job, teaches more advanced communication skills to handle angry or difficult members.
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| Stock # CUTV109 | Add to cart Find out more! | |
Regular Price:$125.00 Sale Price: $125.00 | ||
Teller Survival Guide: The Rookie Video | ||
| Outlines five skills new tellers should develop. Explains the fundamental difference between a credit union and other financial institutions. Describes five common reactions for rookie tellers and how to overcome them. Explains the importance of organization at the counter.
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| Stock # CUTV108 | Add to cart Find out more! | |
Regular Price:$125.00 Sale Price: $125.00 | ||
Kits
Teller Handbook Kit | ||
Teller Handbooks Kit includes 4 handbooks: Credit Union Teller Handbook (#22823) Regular price $24.95 Checks and Share Drafts: Teller & Member Service Handbook (#22643) Regular price $29.95 Credit Union Accounts: Teller & Member Service Handbook (#22642) Regular price $29.95 Communication Skills: Teller & Member Service Handbook (#22644) Regular price $29.95 Teller Handbook Kit (4 handbooks) regular price $91. Order Stock #23299. | ||
Regular Price: $91.00 Sale Price: $69.95 | ||
To order, call CUNA Member Services at 800-356-8010, press 3, 8:00 a.m. - 4:30 p.m. (CST), and mention promotional code Fall Sale. |
STAR Videos: Set of 7 | ||
| STAR videos can make training easier and more interesting through modeling behaviors and demonstrating proper procedures. Includes all 7 STAR videos: STAR102, STAR103, STAR104, STAR105, STAR106, STAR107, and STAR109. | ||
| Stock # 22928 Add to cart | ||
Regular Price:$920.25 Sale Price: $920.25 |
The Complete Teller Kit | ||
The Complete Teller Kit includes 4 Teller Handbooks and 5 Teller Survival Guide Videos: Credit Union Teller Handbook (#22823) Regular price $24.95 Checks and Share Drafts: Teller & Member Service Handbook (#22643) Regular price $29.95 Credit Union Accounts: Teller & Member Service Handbook (#22642) Regular price $29.95 Communication Skills: Teller & Member Service Handbook (#22644) Regular price $29.95 Teller Survival Guide Video: The Rookie (#CUTV108) regular price $125.00 Teller Survival Guide Video: Fine Tuning Your Skills (#CUTV109) regular price $125.00 Teller Survival Guide Video: Drive-Up Window (#CUTV113) regular price $125.00 Teller Survival Guide Video: Common Scams & Collusion (#CUTV114) regular price $125.00 Teller Survival Guide Video: Common Balancing Errors (#CUTV131) regular price $125.00 Stock #F-23300 | ||
Regular Price: $540.00 Sale Price: $489.95 | ||
To order, call CUNA Member Services at 800-356-8010, press 3, 8:00 a.m. - 4:30 p.m. (CST), and mention promotional code Fall Sale. |
Teller Survival Guide Video Kit: Set of 5 | ||
Want to strengthen your teller training program? Order the Teller Survival Guide Video Kit! Includes five practical training videos:
• Teller Survival Guide: Fine Tuning Your Skills (CUTV109) • Teller Survival Guide: Drive-Up Window (CUTV113) • Teller Survival Guide: Scams and Colllusion (CUTV114) • Teller Survival Guide: Common Balancing Errors (CUTV131) | ||
| Stock # 22929 Add to cart | ||
Regular Price:$468.75 Sale Price: $468.75 |
Publications
Credit Union Front Line Newsletter | ||
Engage and educate your front-line staff. By reading the monthly Front Line Newsletter, your staff will learn to recognize and act on sales opportunities, detect and prevent fraud, understand need-to-know regulations and more! Each subscription includes six copies of each monthly issue. Special offer: Subscribe by July 31, 2009 and receive six free 100 Year Lapel Pins ($19.50 value)! New subscribers only. Mention promo code W05109 when ordering. | ||
| Find out more! | ||
Reports
CU Magazine Best Practices Report: Serving Spanish-Speaking Members PDF | ||
| Considering the U.S. population of Hispanics has grown by more than 50% in a decade, according to the U.S. Census Bureau, it's clear credit unions have a business interest in serving this market. In this report from Credit Union Magazine, executives from eight credit unions tell how they attract Spanish-speaking people to join and use their products and services. Speaking their language and going out in their communities to meet them top the list of critical strategies. (25-page report) | ||
| Stock # 28208P | Add to cart Find out more! | |
Regular Price:$49.95 Sale Price: $49.95 | ||
CU Magazine Best Practices Report: Serving Spanish-Speaking Members | ||||||||||||||||||||
| Considering the U.S. population of Hispanics has grown by more than 50% in a decade, according to the U.S. Census Bureau, it's clear credit unions have a business interest in serving this market. In this report from Credit Union Magazine, executives from eight credit unions tell how they attract Spanish-speaking people to join and use their products and services. Speaking their language and going out in their communities to meet them top the list of critical strategies. (25-page report) | ||||||||||||||||||||
| Stock # 28208 | Add to cart Find out more! | |||||||||||||||||||
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Technology &Security
Books
Intranets and Credit Unions | ||||||||||||||
| Intranets use networking software to link employees within an organization. They're used for many purposes—including posting employee and organization news, supplying benefit information, and reporting on corporate goals and achievements. This guide provides general information on how to set up and use an Intranet at your credit union. | ||||||||||||||
| Stock # 23405 | Add to cart Find out more! | |||||||||||||
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Videos
Technology Security: Targeting Cybercrime and Identity Theft DVD | ||
| Through this new security video, you'll learn the warning signs and how to handle situations where member information is or could be jeopardized. Find out and train all credit union staff on what the different types of technology security are and the steps needed to protect your credit union and its members from: * Identity Theft * Fraud * Cyber Fraud * Phishing * Spamming * Viruses * Remote Access Fraud * Audio Response System * ATM Fraud, Accounts Fraud, Credit Card, and Check Fraud | ||
| Stock # CUTV152 | Add to cart Find out more! | |
Regular Price:$150.00 Sale Price: $150.00 | ||
Reports
CU Magazine Best Practices Report: Disaster Recovery -- Lessons Learned PDF | ||
| A disaster recovery plan is the best tool available to help you serve members and survive the crisis. In this report, you’ll learn how eight credit unions coped with disasters and turned their challenges into opportunities. (21 page report) | ||
| Stock # 27272P | Add to cart Find out more! | |
Regular Price:$49.95 Sale Price: $49.95 | ||
CU Magazine Best Practices Report: Disaster Recovery -- Lessons Learned | ||||||||||||||||||||
| A disaster recovery plan is the best tool available to help you serve members and survive the crisis. In this report, you’ll learn how eight credit unions coped with disasters and turned their challenges into opportunities. (21 page report) | ||||||||||||||||||||
| Stock # 27272 | Add to cart Find out more! | |||||||||||||||||||
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For more information or questions, e-mail elearning@cuna.coop. There’s no need to prepay. We’ll bill you for the total amount of your order plus S&H.
Copyright © 2009 - Credit Union National Association, Inc.
