STAR Video: Cross-Selling

Credit union staff need to know that cross selling is a service to members. If done properly both the credit union and the member can benefit. Complements STAR Cross-Selling module. (STAR is CUNA's Staff Training and Recognition Program.)

Topics include:

• Qualities of a good sales person
• Identifying a member’s needs
• Understanding the difference between features and benefits
• Basic techniques of the selling process.

Length: 31:30 minutes
Print Date: 1996

For the best value, purchase the STAR 7-video set for only $920.25. Order stock #22928.

CANCELLATION POLICY:
IF YOU RETURN THIS ITEM AFTER 30 CALENDAR DAYS FROM THE SHIPPING DATE YOU WILL BE CHARGED A $45 RE-STOCKING FEE ON EACH VIDEO RETURNED.