Net Promoter® Score in Action - WHITE PAPER PDF

This white paper is from the CUNA Operations, Sales, and Service Council.

This paper looks at how Net Promoter® score is being harnessed at three credit unions. Critical to successful implementation are simple follow-up questions, which determine reasons behind a respondent’s numeric score and prioritize the credit union’s strengths and weaknesses.

This white paper is free for all CUNA Council members.

Author: Elizabeth D. Thompson, April 2008

This item is an Adobe PDF.